Project name: 

Strategic planning models: Suggestions for Vietnamese Commercial Banks

Author: 

Dr Mai Nguyen Phuong

Key words: 

Strategic planning models
Vietnamese Commercial Banks

Published years: 

2011

Code: 

KT.09.18;
Duration: 6/2009 - 6/2010;
Implementing institution: University of Economics and Business - Vietnam National University, Hanoi;

Language: 

English

Abstract: 

Project title: Strategic planning models: Suggestions for Vietnamese Commercial Banks

Description: 

Objectives:

- Introduce and compare various strategic planning models applied in banking industry worldwide to figure out some advantages and disadvantages.

- Analyze the reality of strategic planning in Vietnamese commercial banks to make some suggestions in terms of application of the planning models and other strategic planning issues.

Main contents:

- Literature reviews of strategic planning, introduction to various strategic planning models.

- Analyze of the strategic planning phase in some particular Vietnamese commercial banks to identify major drawbacks.

- Provision of some suggestions on strategic planning in Vietnamese commercial banks. Results obtained:

- Scientific results: 01 scientific report; 01 article published on scientific magazine.

- Training results: References for Strategic Management course.